Five Shopify themes, each built for one way of selling: a clothing catalogue, a single product, numbered drops, a small luxury catalogue and repeat orders. Each one replaces the app stack its kind of shop usually buys.
30-day refund · Updates that keep your customisations · Staging and migration stores included · Answers within one business day
Screenshots of the Pro demo stores, Oct 20, 2026. Product photos on the demo stores are AI-generated.
How do you sell?
Each theme is its own product and licence, built for one way of selling. The same 30-day refund and the same update promise on every one.
A clothing catalogue: basics in many sizes and colours, for shoppers who browse.
One product sold well: a long page that answers every question before the cart.
Numbered releases: trainers, streetwear and small runs that open on a date.
A high-price catalogue under 100 pieces: jewellery, watches, leather.
Things people buy again: coffee, supplements, pet food, refills.
Every number on this site comes from the theme's own build or a measurement on a real store. See how each one was taken
Try it
These are working replicas of the section patterns our themes ship with. Drag them, open them, change the quantity — the mechanics are the same ones your customers will meet.
A stock product page against the same page with the conversion sections switched on. Drag the handle, or focus it and use the arrow keys.
Free-shipping progress and a one-tap upsell. No app, no monthly fee.
Cart drawer is in both editions; the in-cart upsell is Pro
Volume tiers in the merchant's own words. The theme states no saving of its own — Shopify applies the discount and the cart shows it.
Interactive replicas of the section patterns, not a live storefront.
Why these themes
Most themes hand you a layout and leave the selling to apps. These ship with the selling built in.
Quick view from the grid, bundles, quantity tiers, comparison tables, before/after sliders and a shoppable lookbook — the merchandising a paid-traffic store actually needs, not a catalogue of generic blocks.
Cart drawer, free-shipping bar, quick view and a sticky buy button are in every edition. Bundles, cart upsells, quantity breaks and a countdown to a deadline you set are what Pro adds. 20 categories in total, each one a section in the zip rather than a subscription.
Work out what those apps cost youEvery theme sold outside the Theme Store hands you a zip and a reinstall, and the reinstall costs you the settings, templates and edits you spent a weekend on. Yours comes back as an unpublished theme with all of it still in place — checked byte for byte against Shopify's API on a real store, not promised.
How an update is put togetherNo countdown that restarts for every visitor, no stock level nobody set, no star rating typed into a theme setting. The code to fabricate those was never written. Under the UK DMCC 2024 and the EU Omnibus directive it is the merchant who gets fined, not the theme's author — which is why this is a promise worth reading before you buy any theme.
Why there is no fake countdown hereFrom the blog
Behind the buildEditorial
FeaturesApparel
How it works
You buy from us and install it yourself. No agency, no developer, no waiting.
Checkout takes a minute: card, or Apple Pay, Google Pay and local methods where your browser offers them.
Your licence key unlocks the theme zip immediately.
Shopify admin → Themes → Add theme → Upload zip file.
Everything is editable in the theme editor. No code needed.
Never uploaded a theme before? Read the ten-minute installation guide
Founding merchants
The first 20 stores to buy a Hullara theme get it set up with them by the developer who builds it — and we earn their review rather than ask for one.
To claim a place, apply with your store's address. We reply within one business day, walk you through the demo that fits your store, and set the theme up with you once you buy.
Pricing
Subscribe while you need updates and support, or pay once and keep it forever. Same theme, same features.
A paid theme in Shopify's Theme Store costs $300 at the median, for one store, and the sale is final. A Hullara licence starts at $129, includes a staging store and a move, keeps every update for life, and gives you thirty days to change your mind.
Median of 322 paid Theme Store themes, read on each theme's own page on Oct 9, 2026.
Lowest entry cost. Updates and support while you are subscribed. Cancel any time — you keep the theme until the period you have paid for ends, and after that your storefront shows a licence notice until you renew.
One payment. Updates forever, no renewal. Pays for itself against the monthly plan inside a year.
One email per release, with what changed. No newsletter, no offers, and no card taken.
Your address is used for this one message and nothing else. Privacy policy
Ready when you are
Your live storefront does not change until you decide it should — and if it is not right, you have thirty days to say so.
30 days
Yes, within 30 days. Digital goods are hard to un-sell, so we would rather refund an unhappy buyer than argue. Email us and it is done.
No. The Core download simply does not contain the Pro files — there is no flag to flip and nothing that degrades. A file that is not in the zip cannot be unlocked. The licence check asks whether your licence is current, not which edition you bought: it cannot turn a Core section into a Pro one, and it cannot take a file out of a zip you already have.
Yes — up to three. That is meant as your live store, a staging copy, and one spare for the migration everybody does at least once, rather than three unrelated shops. If you build for clients, each client store needs its own licence; ask us about agency pricing.
A lifetime licence keeps working, forever, whatever we do. A monthly licence is a rental: when the period you have paid for ends, the licence lapses and your storefront shows a licence notice until it is renewed. A failed card does not do that — you get fourteen days of grace first. If you want the theme to be yours whatever happens later, buy the lifetime licence.
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